Statistical Insights on the Arts is a quantitative research series, created by Hill Strategies in 2002, that aims to provide reliable, recent and insightful data on the state of the arts in Canada. Statistical Insights on the Arts is funded by the Department of Canadian Heritage, the Ontario Arts Council, and the Canada Council for the Arts.
There are 136,600 artists in Canada who spent more time at their art than at any other occupation in May of 2011 (which is when the National Household Survey data were collected). The number of artists represents 0.78% of the overall Canadian labour force. One in every 129 Canadian workers is an artist. The number of artists (136,600) is slightly higher than the labour force in automotive manufacturing (133,000) and slightly lower than the labour force in the utilities sector (149,900) and telecommunications (158,300).
There are 671,100 people in cultural occupations, comprising 3.82% of the overall labour force. In other words, one in every 26 Canadian workers has a cultural occupation. Cultural workers include Canadians who were classified into 50 occupation codes, including heritage occupations (such as librarians, curators, and archivists), cultural occupations (such as graphic designers, print operators, editors, translators, and architects), and the nine arts occupations. The number of cultural workers (671,100) is over two-and-a-half times larger than the labour force in real estate (254,200), about double the labour force on farms (339,400), and slightly lower than the labour force in the wholesale trade industry (733,500).
A key finding of this report is that the range of arts offerings in Canada – from art galleries, classical concerts, and theatre performances to pop concerts and cultural festivals – manages to attract most Canadians to at least one type of activity. Overall, 71% of Canadians attended at least one of the five key arts activities in 2010. There are relatively few statistically significant differences between diverse groups and other Canadians regarding this broad indicator of arts attendance.
Many arts and culture organizations in Canada are organized as not-for-profit organizations and rely on individuals to donate time or money in order to help achieve their mandates. This report highlights the volunteer time and financial donations given to Canadian arts and culture organizations. About 1.4 million Canadians volunteered for or donated to arts and culture organizations (or did both) in 2010. This represents 5.1% of Canadians 15 or older.
This report examines whether connections exist between Canadians’ cultural activities and their personal well-being. The data in the report show that there is a strong connection between cultural activities and indicators of health and well-being (such as health, mental health, volunteering, feeling stressed, and overall satisfaction with life).
This report examines the dynamics of attendance at five arts activities: art galleries, theatres, classical music performances, popular music performances, and cultural festivals. In addition to an analysis of demographic factors, the report provides substantial information about cultural crossovers. The analysis of "cultural crossovers" examines whether participants in one cultural activity are more or less likely to attend other arts activities.