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  • Subscription / About Hill Strategies
  • Resilience project
  • Arts research information
    • Arts Research Monitor
    • Statistical Insights on the Arts
    • Presentations
    • Blog
    • Other resources

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By Kelly Hill
In Uncategorised
Posted January 15, 2008

Strategies for Creating Diverse Audiences

There are four resources available as part of the Communicating Value conference’s panel on engaging diverse audience. Kim Kruger’s presentation on Ilbijerri’s “Blak Bums [...]

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By Kelly Hill
In Uncategorised
Posted January 15, 2008

The Case against Arts Marketing / Exploiting the Value of our Empty Seats / The Golden Rules of Persuasive Copy Writing

Andrew McIntyre provides three resources on engaging audiences for the Communicating Value conference. In The Case against Arts Marketing, he argues that arts marketing practices commonly in use [...]

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By Kelly Hill
In Uncategorised
Posted January 15, 2008

Out of Control / Web 2.0

These two presentations characterize the new age of digital marketing as letting your message go “out of control”. Indeed, user contributions are becoming much more common. [...]

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By Kelly Hill
In Uncategorised
Posted January 15, 2008

From Shock and Awe to Hearts and Minds: Navigating the Changing Media Landscape

Anne Parsons’ presentation stresses the need to start a dialogue and create a connection with recipients of marketing messages. The current advertising landscape is characterized by [...]

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By Kelly Hill
In Uncategorised
Posted January 15, 2008

Communicating Value / Peer-to-Peer Marketing

In a presentation about Communicating Value, Alan S. Brown outlines the “benefits emanating from the arts experience”, including individual, interpersonal and community impacts. The [...]

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By Kelly Hill
In Uncategorised
Posted January 10, 2008

Cultural Research and Official Languages

During workshop sessions at the conference on Official Language Research Issues, organized by the Department of Canadian Heritage, Kelly Hill presented existing research and research gaps related [...]

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By Kelly Hill
In Uncategorised
Posted December 4, 2007

Provincial Profiles of Cultural and Heritage Activities in 2005

Based on Statistics Canada's General Social Survey, this report provides provincial information about cultural and heritage activities in 1992 and 2005. The report provides [...]

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By Kelly Hill
In Uncategorised
Posted December 3, 2007

Cultural and Heritage Activities of Canadians in 2005

Based on Statistics Canada's General Social Survey, this recent report from Hill Strategies Research provides statistical information about the cultural and heritage activities of [...]

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By Kelly Hill
In Uncategorised
Posted December 3, 2007

Consumer Spending on Culture in Canada, the Provinces and 15 Metropolitan Areas in 2005

This report shows that Canadian consumers spent over $25 billion on cultural goods and services in 2005, including art supplies and musical instruments, art works and events, home entertainment, [...]

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By Kelly Hill
In Uncategorised
Posted December 3, 2007

Vital Signs

The 11 local reports in the Vital Signs series provide some interesting information about the arts in the selected communities. However, because some of the indicators do not follow standard [...]

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